Arcadia announced the acquisition of iSolar, a direct sales channel for community solar subscriptions. The acquisition brings together iSolar’s expansive sales network and Arcadia’s portfolio of residential and commercial energy demand.
Arcadia’s technology has helped to remove barriers to community solar such as credit score requirements or “lock-in” contracts to ensure equitable access for all customers, including in communities with predominantly low- to moderate-income households. Now, with iSolar’s proven success in raising awareness and engaging these communities, Arcadia will be able to accelerate these consumers’ participation in community solar, bringing them guaranteed savings and a cleaner local power supply. The acquisition also adds direct sales to Arcadia’s sophisticated in-house customer acquisition capabilities, bringing Arcadia’s solar developer partners even more confidence about developing new projects and ensuring that demand for cheaper, cleaner energy continues to drive the expansion of community solar investment and policy.
“The largest obstacle to widespread adoption of community solar is awareness, particularly among communities that have the most to gain from lower energy costs and a cleaner environment,” said Kiran Bhatraju, Arcadia founder and CEO. “Together, iSolar and Arcadia will help solve that by raising awareness and introducing an even larger audience to the benefits of community solar regardless of income, credit score or housing type — all in support of our mission to provide access to affordable, clean energy for all.”